BetterVideo is Hiring

Front End Developer

We have an immediate opening for a front end developer to work on our web applications. JavaScript ability is a must. If you love HTML5 and CSS3, even better!

Salary is commensurate with experience. We’re interested hearing from you whether you are a JavaScript guru that gives advice to Douglas Crockford – or if you’re a hacker who just needs some guidance.  We work in the advertising space with a focus on video and Social Media.

Job is located in Frisco Texas near 121 and the North Dallas Tollway.  Covered parking.  Sorry, no telecommuters or relocation fees.

Qualifications

2+ years experience in JavaScript
1+ years CSS

Nice skills to have

Graphic Design
HTML5
CSS3 – or just really know your CSS
C# or ASP.NET

Really nice skills to have

The Dojo Toolkit

If you are interested, contact us!
jobs@bettervideo.com

The Impact of Chrome Dropping the H.264 Codec

Chrome recently made the announcement that they will soon discontinue support for the H.264 video codec. While end users may not care, nor should they notice, to video producers this is significant, because supporting multiple codecs means higher costs and longer development. Chrome is no longer a fringe browser, with 15% of the global browser market share and gaining quickly on Firefox’s 31% and IE’s 47%. Android phones are also capturing the market at high rates and these phones use Chrome, and will undoubtedly follow suit and move away from H.264. Read the rest of this entry »

GO GREEN with Video Holiday Greetings

Each holiday season, many companies send their clients and partners a special holiday greeting card. This can be an expensive and very time consuming task.

BetterVideo is helping you GO GREEN for the holidays by producing video holiday greeting cards. So, what is it? Instead of sending your clients a regular holiday card in the mail, send them a 30 second holiday video greeting. Not only will you be saving trees, you’ll also be delivering a wonderful holiday greeting. BetterVideo hosts the video and provides the link for you to send our to your customers and business partners.

See a sample at http://sales.bettervideo.com/index.php?page=Holiday

To schedule your holiday video card shoot for this season email us today at info@bettervideo.com.  The cost is only $400!

How to Shoot Professional Video on a Budget

Since the blue screen method was developed in the 1930s, the ability to film a person in front of an uncommonly colored background (also called Chroma-Key), and place them in front of virtually any setting is not only effective and innovative, but it’s also a powerful marketing tool people and companies are taking advantage of to highlight and differentiate their products and services.

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Website VSEO – Taking SEO One Step Further

Those of us involved in the online video space know the power that video destination sites like YouTube, Dailymotion, and Yahoo provide, both in terms of exposure to a video-centric audience as well as SEO benefits through leveraging the popularity and authority of such sites. While BetterVideo services already leverage and maximize video distribution – today I want to talk about something powerful that we are working on, namely, VSEO (video search engine optimization) for website video content. Read the rest of this entry »

HTML5 Video Mysteries Explained

There can be a cloud of mystery surrounding new technologies. HTML5 Video is especially problematic since it is not just one technology, there are multiple codecs and file formats. When is a good time to adopt? Is it possible that you can adopt too late or too soon?

In this IBM developerWorks article, I show the progression of the early days of the Internet and choppy, “cross your fingers and hope it works” digital video to its current state of the browser vendors attempting to reclaim native video from the Adobe Flash plugin.

The idea behind HTML5 Video was simplicity… but the current result is not so simple. This article defines some of the difficult video terminology to make it easier to understand how it works, so that you can look at today’s fragmented situation and still make the best decisions for you or your company.

Article: Introduction to HTML5 Video

HTML5 Video Player Prototype

As alluded to in a previous post and technical details discussed more in depth on Club AJAX, BetterVideo has been working on an HTML5 Video Player and is pleased to announce a working prototype. And as promised, BetterVideo is staying on the cutting edge. By all indications, HTML5 video looks to be the de facto standard of how video will be displayed, perhaps as soon as within the next two years. Our player is being future-proofed for when that day comes, but even better, we’re ready for technology of today – namely the iPad.


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BetterVideo Headed to New Orleans for NAA

It’s time once again for the National Apartment Association Education Conference.  BetterVideo is off to New Orleans to support For Rent at the annual multi-family housing event.  With the increase in video views on both the web and mobile devices, we will be showcasing the newest and hottest video products and services.  Apple continues to break new ground with the iPad, ensuring that video delivery using HTML5 is here to stay.

New Orleans

Great City

Stop by the For Rent booth to see what the future holds for multi-family housing advertising from the nation’s leader — we hope to see you there.

HTML5 Video Player Roadmap

According to Google trends, HTML5 is one of the hottest technology topics today and in the very near future, it will be the language of choice for web applications, displacing Flash. The most publicized reason for the push to build web apps in HTML5 is that Flash is not allowed on the iPhone and the iPad, but the reasons go deeper and more technical than that.

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Google WebM and the Future of Web Video

BetterVideo is looking closely into the new Google WebM video codec and weighing its potential on whether it will be the web codec of the future. While it’s still too early to make a determination, there are many facts available, and the WebM project is proceeding at a brisk pace.

Read the rest of this entry »